This Sunday, 500 people will flock to a conference hall in East London to be bored. Over the course of seven hours, they will hear talks on, among other things, pylons, self-service checkouts, double-yellow lines – as in the ones on the road – shop fronts and gardening.
“Quite why anyone else would want to go is a mystery,” says James Ward, 31, the conference’s organizer. Ward, a marketer for a major British retailer, says that the conference started by accident: In 2010, after learning that the Interesting Conference, a day of talks put on by Wired writer Russell Davies, was cancelled, he tweeted – jokingly – that he ought to put on a Boring Conference.
Source: The Smithsonian.