mayboots

ONE OF THE surprising things that has happened to contemporary British politics is the disappearance of any understanding (or practice of) positive public presentation: PR, as we used to know it, when big hitters like the Conservatives and Labour spent millions on publicity gurus to make them look good to the public. They all seem to have forgotten the old adage that appearance is 90% of politics.

Read on at The Fortnightly Review.

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